Thursday 26 March 2015

SEO strategy


We are going to share with you a detailed 8-step process for SEO strategy, beginning with defining target audiences and taking it all the way through some fairly comprehensive competitive research, search traffic projections, content strategies, and specific goals and prioritizations.



For more details contact us @ 011-68777756

Tuesday 24 March 2015

What is Responsive Web Design?

Responsive Web Design (RWD) is an approach of laying-out and coding a website such that the website provides an optimal viewing experience — ease of reading and navigation with a minimum of resizing, panning, and scrolling — across a wide range of devices (from desktop computer monitors to mobile phones).

In INFOS INDIA, Our Team of Professional designer ensures that the website’s navigation elements, screen-layouts, text, images, audio/video players and other UI elements re-adjust themselves on a variety of devices. 
Why is responsive web design important for your business website?
Smartphones and tablets have altered the approach to design and user experience. Before the proliferation of mobile devices with advanced web-browsing ability , web designers had only one chief challenge to deal with – keeping the same look and feel of their websites in diverse desktop computer browsers.

On the other hand, interacting with websites on smartphones and tablets is not the same as doing that on a desktop computer monitor. Factors such as Click versus Touch, Screen-size, Pixel-resolution, support for Adobe’s Flash technology, optimized markup and many more have become crucial while creating websites with Responsive Design.
What are the benefits of responsive web design?

Improve Google ranking
Google is now focused on the user experience and wants to return search results that will enhance the user experience no matter what device they use. Web sites that do provide a better user experience through well written content and a well-designed user interface across multiple devices including mobile phones and tablets will take priority in searches improving their Google ranking.

Higher conversions
We can also see direct results in Google Analytic for websites that are responsive in design with a well-designed user interface enhances the user experience which keeps them on the site longer, decreases the bounce rate and increases the conversion rate. A goal we’re all trying to achieve.

Cost effective
Having a website that is responsive in design means one site for all devices. No need for a separate mobile website build saving you money. Time is another important factor here, one website to update, host, market and maintain. Saving time equals saving money.
If you need to talk to and web agency  about a new website or updating your original website to be responsive in design then contact us now and let's chat about the possibilities.

What is the need of Social Media Marketing for Online Business?

Hello friends today in this post INFOS INDIA is going to share a very important topic about social media marketing. Now a days people are very crazy because of creating a  website and growing business online. Nowadays SEO Promotion of that website is very important. If you are not promoting a website it means you are wasting your time.

1. Huge number of Active Members:

Now a days people are socializing because of lots of good social networking sites. They want to connect with their friends and relative as well as they want to increase their knowledge in their domain. Due to the increasing number of Internet users most of the social media channels having huge number of active members, encouraging them to participate in their social media channels very fastly. So in this way, if we will target the people who is on social media then we can expect really good outcome for our business.

2. Get Traffic from Popular Social Media Website:-

There are more than 2000 networking site, but if we talk about social media marketing then I would recommend you to use Facebook, Google+, Linkedin, Twitter, Pinterest. Why I am saying this because these sites are very popular in terms of traffic, content and value. Actually, people don’t want to miss there one minute and don’t want to miss any update of their friends through the social network. You can see my social media marketing work on my different social media channels. So in my opinion social media marketing for e commerce business is very important because of having lots of active members on these social media website.

3. Target Audience:-

If we talk about the demographics or targeted audience, then from 5 year age of 79 years old persons are using different social media channels like Facebook, Google+, Linkedin, Twitter. In simple word we can say that if we want target audience, then we can use social media marketing. For example ,I have a website and I want to promote a content that is from age 24 to 31. With the help of Facebook marketing we can target this age group. Let’s take another example, I am running tour and travel company and there I have updated shimla holiday package. In this way we can attract visitors and get target audience of the people those who are really interested in Shimla holiday package. We can target any person through Facebook marketing, not only in Facebook marketing, but also with the help of twitter we can target a person and can expect a good result.

4. Increase Revenue by promoting website:-

Creating a website or designing a good looking website is not difficult. You can hire any designer or after learning some skills of web designing and you can designing your own website but you have to really know what kind of website is important in website traffic. When it comes to increase website traffic then I would recommend here social media marketing because with the help of social media marketing we can increase our revenue as well as we can increase outcome. So there are lots of social media marketing tricks where we can get good results and increase a good number of traffic on website.


If you want to promote your Website. Kindly contact us.

92 11 722 517